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Thursday, November 5 • 3:30pm - 4:15pm
Effect of Library Advocacy on Mendeley User Adoption and Productivity

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Millions of researchers and students currently use Mendeley.com, a free reference manager and one of the largest academic collaboration networks, to support them in reading, writing, collaboration, and publishing processes. Mendeley is an easy to use reference management tool with only self-help on-line tools available for researchers. However, in the last two years, with its integration with Elsevier, more varied support resources have been available for new users.
Stanford library has adopted and promoted Mendeley for many years and have licensed Mendeley Institutional Edition for more widely university-wide usage for the past 3+ years. Stanford librarians, such as Helen Josephine, have been providing and advocating a wide variety of training and promotional support services to ensure that its researchers, students, and other users would know how to best showcase the various Mendeley features. Stanford library partnered with Mendeley to study the effect of library advocacy on user adoption and productivity. Through a two-phased study of 9+ months, we examined and validated the effect of library workshops and promotions on researcher support.

Speakers
MG

Matthew Green

Institutional Product Manager, Mendeley
YI

Yath Ithayakumar

Mendeley Market Development Manager, Elsevier
avatar for Helen Josephine

Helen Josephine

Head of the Engineering Library, Stanford University
Helen Josephine is the Head Librarian at the Terman Engineering Library at Stanford University. She is the subject liaison and bibliographer for the School of Engineering departments of Aeronautics and Astronautics, Electrical Engineering, and Management Science and Engineering. She also offers workshops and consultation to all students and faculty on campus on citation management tools and research databases. She is the Stanford University... Read More →



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