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Thursday, November 5 • 2:25pm - 3:10pm
We’re Not So Different, You and I: How Librarians and Publishers Use Statistics in Different Ways to Achieve Similar Goals

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Statistical gathering and analysis plays an important role for librarians and publisher alike as we strive to predict and decipher end user behavior and improve collection development. During this session, hear from a librarian who works with a large university library consortium, and a representative from a major publisher, on how statistics factor into our workflow—and the stories they can tell about how content is being discovered and used. Learn about specific projects and applications from each side, and hear how analyzing end user behaviors helps refine everything from services we provide to institutional decision making. There will also be time for audience members to ask questions and share their own experiences.

Speakers
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Alexis Linoski

System Libraries Resource Development Director, Texas A&M University
avatar for Sarah Schulman

Sarah Schulman

Account Development, Springer Nature
Account Development at Springer collaborates with librarians to help achieve the best possible value from their content. We use an ever-expanding list of methods and strategies, including: end user marketing assistance, statistical analysis and reporting, implementation assistance, trainings/events, and more!




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